Music Video Brief

I will be producing a music video for Josh Holmes, a trained singer and songwriter. Since this will be his first music video there will be plenty of close up shots to establish the artist as well as including a narrative within the video, based around the lyrics of the song. The video will be distributed on the artist's Myspace page and on Youtube, the target audience will consist of older males and females. To appeal to my older audience, I will focus the narrative on the the lyrics to keep the focus on the song.